Working with director Jared Raab the edited footage of the band's performance was processed through Rob's oscilloscope and then re-recorded off of the instrument's vintage screen to generate the Etch-a-Sketchy visuals you see here.
Director Jared Raab describes the process:
"Oscilloscopes are used for viewing voltages, primarily in the sciences, medicine, engineering, telecommunications and industry. Though other people have reprogrammed oscilloscopes to display images in the past, the “video to scope” process used in this video is the first of its kind. The images you see are made up of a single point of light, moving quickly across a screen in order to draw shapes – that means the entire Born Ruffians video for “What to Say” displays vector images made from only one continuous line. The footage was shot once on video, edited, converted for use on the oscilloscope (using a live visuals program called TouchDesigner) and then shot again directly off the vintage machine."
Directed by Jared Raab
Cinematography by Peter Dreimanis
Produced by Josh Warburton